This several-storey building was built in 1890 by Johann Baptist Sotriffer, owner of the Pedetliva farm, along the new valley road. In 1922, his son Anton (born 1893) opened a shop here, including a section dedicated to the direct sale of wood carvings and wooden toys produced in the valley. While tourism flourished in the 1930s, the international export of Val Gardena carvings faced a decline. In this challenging interwar period, Anton Sotriffer responded with innovation, experimenting with new materials and products. The Sotriffer shop still exists today.

This turn-of-the-century villa, known as the 'red house', or 'angel's castle' because of its statue of St. Michael, was built by the altar builder and manufacturer Josef Runggaldier, living in the 'Blue House' next door, for his son Josef Jr. and was equipped with its own workshop on the ground floor. It is still used as an atelier today by sculptor Hermann-Josef Runggaldier, a great-grandson of the original constructor.

This site is part of the tour "The turn-of-the-century economic boom in St. Ulrich: villas and workshops".

Villa Rifesser, since 2006 a listed building that was influenced by late Historicism and features a verandah with Jugendstil elements, came about in 1890 thanks to the conversion of the old farmhouse by the altar builder and manufacturer, Josef Rifesser. His son, Josef Jr., carved four wooden busts of figures involved in the Tyrolean Rebellion of 1809 for the bay window. The workshop on the ground floor was used by the sculptor, Pepi Rifesser, a grandson of the builder, until the turn of the century.

Josef Moroder Lusenberg and his son Josef had Sonnenburg erected in 1904 on the site of the old mill at Cudanbach stream. A workshop for sacred sculpture was set up on the ground floor, where Josef Jr. built up an ecclesiastical art business. The turn-of-the-century building stands out thanks to its half-hipped roof, which is rare for Gröden, bay window and turret with a sundial painted on the wall beneath some double arched windows.

The old Lusenberg farmhouse (in Ladin Jumbierch) was converted into a bourgeois dwelling in 1830 by Annamaria Pezlauzer Moroder. She was the grandmother of the sculptor and painter Josef Moroder (1846-1939), who added the name of the house to his own. Moroder Lusenberg set up his painter's atelier, which is still in its original state, on the upper floor. His second wife Felizita ran an antiques business from there. The sculpture workshop on the ground floor is also in its original state. Moroder's grandson, Harald Schmalzl, still works there today as a sculptor.

Franz Martiner Senior da Kuenz, himself a manufacturer and son of a trading family based in Valencia, had the turn-of-the-century villa complete with production and despatch facilities built in 1897. He later passed the altar-building business that he had set up one year previously on to his son Franz Jr. Like many other Gröden altar builders, Franz Martiner's company exported to other countries in the pre-1914 Habsburg empire and was awarded the title of Chamber Supplier from Archduchess Maria Theresa von Braganza.

Franz Moroder de Plandemureda extended little Lenért farmhouse and set up production of ecclesiastical art as a new branch of the 'Gebrüder Moroder' company. In 1906, he purchased an art school in Offenburg, which was managed by his sons, Eduard and Rudolf. Pre-1914, there were up to 40 artisans working at Lenért and Offenburg at times. His grandson, Norbert, is said to have carried on carving wood in this historical workshop before it closed down a few years ago.

Neu Doss was constructed as a two-storey dwelling in 1883 by the sculpture painter and manufacturer Dominik Anton Moroder, youngest brother of the painter Josef Moroder Lusenberg. There was a painter's workshop for ecclesiastical art on the ground floor that, before the First World War, employed up to ten assistants  Son Heinrich ran the painter's workshop until into the 1960s, and the fourth generation are still running it from Haus Rumanc next door.

The building was bought at auction and converted in 1830 by Josef Senoner da Costa, a Gröden businessman in Nuremberg. In 1899, Franz Moroder (de Lenèrt) purchased the house and transferred the headquarters of his 'Gebrüder Moroder' company there from Plandemureda. He also opened the first bureau de change in Gröden in Haus Costa. The hay barn next door belonging to the old farm site is still in its original state.

This site is part of the tour "The turn-of-the-century economic boom in St. Ulrich: villas and workshops".

Villa ANRI in St. Christina, now a listed building, newly built in 1925, was used as the headquarters of the ANRI company founded in 1921 by Anton Riffeser. For this purpose, workshops, offices, warehouses, packing and exhibition spaces were housed here. ANRI products were sold as far away as the USA and in its heyday, the company employed up to 230 people. Production was moved to premises at Plan Tiefa in 1952 and ceased in 2021.